Working for Australia-Korea Business Council, our MD Cate Rocchi was delighted to attend a special dinner for members, sponsored by Pilbara Minerals, in Perth in 2021.
It was attended by representatives from POSCO as well as Pilbara Minerals MD Ken Brinsden and other special guests including Elizabeth Court of Private Wealth Management. PWC’s Clare Pope, who is the chair of the AKBC’s Critical Minerals Sub Committee, hosted the event.
Media Work with the Australia-Korea Business Council Continues into 2022
Perth Media Managing Director Cate Rocchi said: “We are delighted to work with this innovative not-for-profit organisation as its Korean and Australian members look to build long-term, mutually-beneficial business relationships.”
To date our work has included promoting a meeting by Korean President Moon and high-level critical minerals miners in Sydney, Australia in December, 2021, and distributing an AKBC report on critical minerals.
“In January 2022, we are researching and promoting a second report into food and beverage trends and we are also looking forward to engaging with many Australian reporters on that growing export opportunity,” Ms Rocchi said.
The Chairman of AKBC is Simon Crean and the Executive Director is Liz Griffin.
Background
https://www.akbc.com.au/news/akbc-media-release-14-12-21/
President Moon of Korea, AKBC Chairman Simon Crean and Executive Director Liz Griffin
Awkward working relationships that can destroy careers or damage productivity are the subject of a new magazine, Cultural Times, published by Perth businesswoman Tanya Finnie.
She identifies the causes of interpersonal blunders in places of work and measures their unwanted consequences for individuals and company bottom lines.
“The old golden rule is to do unto others how we would like to be done to ourselves – but that’s absolute rubbish,” Ms Finnie says. “The platinum rule should be to do unto others as they would like to be done to themselves.”
Put simply, it is illogical for a tea-drinker to assume that another person will also like tea. Logically, a tea-drinker should first discover the other person’s preference.
Yet that misjudgement, no matter how well-intentioned, can be the first in a series of errors that accentuate divisions between people who are meant to collaborate.
Brilliant careers in leadership can stall if aspirants ignore the demands of an increasingly diverse population pulled together by immigration.
Ms Finnie’s company, RedHead Communications, specialises in cultural intelligence (CQ), a new field of study dealing with our capability to deal effectively across different cultures. A culturally intelligent person is aware of others’ backgrounds but, more importantly, adjusts their behaviour in multicultural situations.
“Australia has the world’s highest proportion of migrant settlers in a developed nation,” Ms Finnie says. “A quarter of Australians (27 per cent) was born overseas, and almost half of Australian households (46 per cent) had at least one parent born overseas.”
In February, Australia’s top trading partners were China, Japan and South Korea. “It will therefore be great for our economy if we learn to adapt our cultural behaviour,” Ms Finnie says. Better collaboration and a happy workforce are associated with increased productivity.
Minority status is not confined to ethnicity. Generational, organisational and LGBTQI factors are relevant, too. Sometimes different professions in the same firm can clash because of opposing cultures.
Ms Finnie’s new magazine, Cultural Times, addresses all these issues. It is published online, and a hard copy version is planned for a gala launch next month – May.
The first issue tells how a woman became Australia’s youngest engineering executive. There’s a moving story about how one man overcame adversity, and advice on building cultural intelligence.
Ms Finnie is a keynote speaker and is starting a doctorate at the University of WA that aims to gauge the impact on the workforce if the cultural intelligence of engineers is increased.
She worked in several countries – including South Africa, Mauritius, Germany, Morocco, Zimbabwe, Kenya and Swaziland – before settling in Australia 15 years ago. She advocates blind CVs, where a person’s name is erased from a job application so that selection is based mainly on merit.
“It’s too easy to chuck out names you can’t pronounce,” Ms Finnie says.
See: Cultural Times Visit: RedHead Communications
This article is one of many which have featured in 'Adapters', a series exclusively for Perth Media clients, profiling news of innovative small businesses, start-ups and not for profits in WA Business News.
PERTH: Media content and public relations firm — Perth Media Pty Ltd — has opened a new office in Nedlands in line with continuing expansion plans.
The development is the latest news in a series of organic growth milestones for the Perth-based small business.
Perth Media managing director Cate Rocchi said: “Perth Media has, to date, been a small operation but we have consistently built powerful global profiles for our clients through tailored integrated media and communications services.
“We act in an advisory, creative and media service capacity and have a strong network of journalist and broadcast partners and connections, so are uniquely placed to deliver global-standard media management services in the sectors of finance, mining, renewables and agribusiness.”
Perth Media was established in 2015. It rebranded from Cate Rocchi Communications which began in 2011.
Major clients include: resources companies Australian Vanadium (ASX:AVL), VSUN Energy and Bryah Resources (ASX: BYH); urbi; Partners in Grain; and Rockcliffe winery.
The Perth Media team now includes editor/writer Torrance Mendez (formerly of The West Australian).
“Our team — which has welcomed high calibre artists, photographers, former reporters and film makers — produces some of Australia’s best, most consistent media content for corporates,” Ms Rocchi said. “It has taken many years to assemble productive working relationships with such a talented and professional group. We have also been careful to grow our business conservatively, so quality has remained excellent.”
Perth Media values include: staying true to the principles of integrity, authenticity and clarity; continuous improvement; and innovative thinking.
“We remain focused on improving media outcomes for our clients and enjoy the challenge of mixing social and traditional media as we embrace the communications of the future,” she said.
The company’s current list of services are: script/copy writing, investor relations management, content creation, blogs, photography, videography, social media strategy and delivery, infographics, strategic media advisory and support, campaign research, publicity, global TV, radio and press coverage, media training, CV writing and speech writing. Packages are available.
“We know how to achieve publicity and we will give clients authentic advice on which stories and media services they need to reach their customers,” Ms Rocchi said.
Perth Media Pty Ltd is now located at 47 Hampden Road, Nedlands, Perth. For the next four weeks (until November 15, 2018) the company is hosting some rarely-available media release writing sessions ($350) and media presentations, by appointment. There are only eight slots available. Terms and conditions apply.
There are other key developments ongoing such as a website rebrand, which will be launched in 2019.
Contact
Cate Rocchi
0428431699
cate@perthmedia.com.au
This story has also appeared in Perth Media’s Adapters column that features in Western Australian Business News.
Australia becoming the Global Centre for Renewables for Mines
Perth, Australia, April 25, 2018: As recent project announcements show, the number of Australian mining operators seriously assessing and investing in renewables is growing rapidly. Driven by favourable economics and additional benefits including carbon reductions and social license, major and mid-tier Australian mines are adopting renewables.
South32 recently announced its 3MW solar farm for its Cannington mine in Queensland for which SunSHIFT is providing its re-deployable solar solution. Once complete, this will be the second largest solar project for a remote, off-grid Australian mine.
Similarly, Image Resources is investing in a 3-4 MW solar farm adjacent to its Boonanarring mine and processing plant, which are currently under construction. This ‘behind the meter’ solution will deliver around 25% of the facilities electricity needs. GMA Garnet, a leading supplier of garnet used in blasting and water jet cutting, has locked in energy prices for the next 13 years for its Western Australia operations through a long-term power purchase agreement for wind and solar.
OZ Minerals also recently announced plans to build a solar and battery storage facility at its Prominent Hill mine in South Australia, and is looking at further investments in renewables to support other projects in the region. The mine also became the first resource company to sign a transmission cost partnership with a renewables developer through its recent deal with SolarReserve.
Finally, New Century Resources is investing in SunSHIFT’s portable and scalable solar system to supply power for the refurbishment of its Century mine at $120/MWh which is a fraction of the $400/MWh it had been paying to run diesel during Care & Maintenance. And Copper Mines of Tasmania (CMT) has an ambitious plan to make Mt Lyell on Tasmania's west coast Australia's first zero emissions mine through investments in electrification and renewables.
In addition to these projects, there is quite simply a wealth of major mines and mid-tier leaders at various stages if assessing and approving renewable energy investments for remote and grid-tied sites. While these projects are not yet public, many will be showcased at this year’s Energy and Mines Australia Summit on June 27-28 in Perth.
"What we are seeing is quite a transformation in the market around mining companies' appetites to adopt renewable energy generation,” comments Will Rayward-Smith, General Manager, SunSHIFT. "Scalability is very important because mining companies want to include a renewable option but may not want to progress to a high penetration system straight away.”
"At sites where we also integrate wind, the mine can offset more than 70% of its fossil fuel usage,” observes Amiram Roth-Deblon, Head of Global Business Initiatives, juwi Renewable Energies. “We are currently designing such solar-wind-battery hybrids for multiple sites in Western Australia."
This heightened activity has positioned Australia as the fastest growing market for renewables for mines. Senior mining representatives are now preparing to meet with global renewables experts in Perth this June 27-28 to discuss renewables integration. This 2nd annual Energy and Mines Australia Summit, features presenters from BHP, Sandfire Resources, Fortescue Metals Group, Rio Tinto, South32, Nyrstar, Oz Minerals, Australian Vanadium, Panoramic Resources, Montezuma Mining Company, Resolute Mining and Gold Fields.
SunSHIFT is the in association sponsor for the Summit which offers a complete picture of current opportunities and challenges in integrating alternative energy options for remote, fringe-of-grid, and grid-connected mines. The Summit is also being supported by juwi Renewable Energies, VSUN Energy, Hatch, Aggreko, Zenith Energy, and ONETIDE Modular Systems.
For more details on these projects and the upcoming Summit visit Energy and Mines Australia Summit website.
About Energy and Mines:
Energy and Mines is the leading global information and event media provider for energy management and operations of the mining sector. Through its global Summit series (Canada, South Africa, Chile, UK, Australia) web portal and newsletter, Energy and Mines brings together the mining and renewable energy sectors to drive solutions for affordable, reliable and sustainable power for mines. www.energyandmines.com
Contact: Adrienne Baker, Director, Energy and Mines, adrienne.baker@energyandmines.com or +1 819 319 3101
Mat Lewis on Top of Emerging Creativity in Margaret River, Western Australia, last week.
1. Making the World a Better Place. Many of the world's best and brightest creatives are focused on making money but also making the world a better place, proving profits and good deeds can mix. Perth-based social media marvel Ming Johanson has a checklist for new projects. 'Does it serve me, others, my business, and the greater good?' Speakers assisted a staggering number of charities. Jimmy Niggles from the Beard Season, US-based Justin Gignac from Working Not Working, were two who have donated extraordinary amounts of time and effort to great causes.
2. The Google guys from Tokyo, Tim Sneddon and Gene Brutty, (originally from Perth) rocked. Their 20 slide presentation in 20 minutes with gems such as 'uncomfortable is good, stay there' and 'waiting is for the lazy' was only topped by their Artificial Intelligence workshop, with kits. Awesome, inspiring, learnt so much.
3. The gen below the millennials/Gen Z are are into fun, says Neil Ackland of Punkee Media. They are often watching video without sound, and looking for short/mashable/home-made/funny/quirky clips about random stuff that doesn't have to matter or mean something. Punkee is hiring super young, clever creatives that can write, shoot and edit, at a fast pace. If brands want to target the kids, then make it fast paced and random/funny.
4. Lightbulb moment. Why aren't staff of the companies/organisations Perth Media works for embracing social media of their employers? Well, aside from the fact it could be crap. 'Because they have their own personal brand, and they don't want to link their brand with your company/organisation because they don't want to hang around for long,' says Perth-based Ming Johanson, who tells it how it is.
Ming Johanson generously shared social media wisdom
5. Mat Lewis, Erin Molloy and team at Emergence are seriously good at what they do. The room was filled with exceptional global talent, including Chloe Rickard (Jungle Entertainment who just produced ABC's Squinters); international photographer Sam Harris; music industry lawyer Fran Cotton; Phil Bonanno of Facebook and many many more. Unbelievable line-up all in Margaret River. Really, this festival exceeded expectations.
6. AI as a tool, linked with google, has a long way to go, but it is coming. It wasn't too clever in demos, but it successfully answered qus about the weather. Lots of ramifications. IE clients can ask google what it thinks of their company. Here is our CEO Cate putting AI Google kit through its paces.
Putting the AI kit together to talk to Google
JUNIOR EXPLORER Bryah Resources – which has more than 900sqkm of highly prospective ground in the Bryah Basin and Gabanintha in Western Australia – has announced samples have tested up to 49.5% manganese (Mn).
Bryah Resources managing director Neil Marston said: “This result is extremely encouraging because it adds another string to the bow of our promising junior explorer. Not only does the company have favorable copper and gold targets, the high-grade presence of the emerging battery metal, manganese, has also been confirmed.
“We knew there were significant manganese anomalies, but our recent work has verified very high grades.
“The global outlook for manganese is extremely good, there is a shortage of supply and increased demand which is driving up manganese ore prices, up 50% in the last 6 months.
“Now the company’s planned exploration program for 2018, subject to necessary approvals, will also feature manganese targets.”
Manganese is used in steel production and as a battery component, notably in electric vehicles.
Bryah Resources’ 718sqkm Bryah Basin Project is about 100-150km north of Meekatharra. The Bryah Basin is home to two significant copper-gold discoveries – the historic Horseshoe Lights mine (closed in 1994) and Sandfire’s DeGrussa mine (discovered in 2009).
For a detailed factsheet go to: http://bryah.com.au
Contact:
Bryah Resources Managing Director Neil Marston; neil@bryah.com.au; +61 8 9321 0001 Perth Media CEO Cate Rocchi; cate@perthmedia.com.au; 0428431699
PING WA chair Bronwyn Fox in Dandaragan
‘Inspiring Farmers to Lead Profitable Businesses’
Partners in Grain WA (PinG WA) expects more than 200 businesswomen from Western Australia’s Wheatbelt to attend its second INSPIRE Summit at the Esplanade Hotel, Fremantle from March 27-28.
PinG WA Chair Bronwyn Fox, who lives in Dandaragan, said: “I am delighted to announce the second PinG WA INSPIRE Summit is nearly sold out. This year more than 200 leading rural businesswomen from all over Western Australia will come together again in Perth to learn and improve their business skills and network with other successful agribusiness owners.”
Mrs Fox said the PinG WA Summit and its many workshops held in WA’s regions, in the past few years, focused on learning successful farm business skills. “Farm business skills are not just about increasing production,” she said. “Production is key, but managing costs and markets are also imperative.”
“Good leadership is also important, and that is about empowering the people around you and understanding a team approach is essential to a successful farm business.”
Women attending the conference will travel from across and beyond the traditional Wheatbelt areas – as far as Gascoyne River in the north across to Southern Cross and the Esperance region. There are also women from varied enterprises as well as just grain farmers. In the past Bronwyn’s Dandaragan farm has grown canola, wheat and barley and now grows lupins for sheep flocks but specialises in potatoes, reflecting the growing diversity of WA’s agribusiness sector and the fact that the conference program will be attractive to farming businesses generally, not solely grain growers.
The two-day summit is aimed at women who already know the fundamentals of operating a farm business but are keen to learn more. Differentiating it from other conferences, and ensuring the focus remains true to its objectives, INSPIRE is only open to farmers, sponsors and speakers. The event is nearly fully booked with less than 10 spots remaining.
Speakers include: Matina Jewell (sponsored by Plum Grove) lessons of leadership and resilience; Nadine Campion (sponsored by the RRR Network) on 10 Seconds of Courage; Dr Cheryl Kalisch Gordon (Rabobank Senior Grains & Oilseeds Expert); Esther Jones (Nailing It: presenting well and articulating your message); and Dr Joyce Chong (The Skill Collective) on wellbeing. There will also be informative sessions on managing risks and a host of growers sharing skills and experiences within the panel and concurrent sessions.
INSPIRE Coordinator Erin Green, who is also a grain grower in Yuna (north-east of Geraldton), and past PinG WA Coordinator said: “As a not-for-profit, the opportunities PinG WA provides are otherwise unavailable or inaccessible to farmers. Over the five years I’ve been involved, PinG has delivered approximately 100 training events across WA to about 1400 growers. Although this event is aimed at women, more than 30% of PinG participants overall have been men. After PinG WA events were held, 99% of participants recommended the training to other growers.”
The event’s official partners are Rabobank and Plum Grove, while sponsors are RSM, Planfarm, HopgoodGanim Lawyers, Grain Industry Association of Western Australia and the Department of Primary Industries and Regional Development. Project funding has been secured with the Grains Research and Development Corporation, the RRR Network and the Department of Communities’ Grants for Women.
Rabobank regional manager for Western Australia Crawford Taylor said Rabobank was delighted to again be supporting the INSPIRE Summit. “The first summit was such a success, showcasing the crucial role women play in their business, community and family,” Mr Taylor said. “The 2018 Summit will build on that positive momentum, providing women with the opportunity to further develop their leadership and management skills. And this includes understanding global consumer trends and how grain growers can position their business to stay ahead of the game, with the bank’s grains analyst Cheryl Kalisch Gordon to set the scene by delivering the first presentation of the summit.”
Rikki Foss, Marketing Manager at Plum Grove, said the best investment within this industry was with its people and its community. “INSPIRE Summit provides many opportunities to enhance women’s skills and passion for their businesses and communities,” she said. “A few years ago Plum Grove had the opportunity to meet Matina Jewell and since then we have wanted to bring her back to Western Australia. The INSPIRE Summit has given us the opportunity to introduce you to a remarkable woman who has faced many challenges on and beyond the battle field. Matina truly represents the word ‘resilient’ and we look forward to you hearing her story.”
Ryan White, Senior Associate within HopgoodGanim Lawyers’ Agribusiness team is speaking at the event. He said: “When working with our agribusiness clients, we are constantly impressed by the contribution farming women make to their businesses, families and the communities they live in. But at the same time, we also recognise how important it is farming women get the opportunity to connect with their peers and share knowledge. The opportunity to be involved with and support a conference focused entirely on the professional and personal development of farming women was something we grasped with both hands. We are proud to be a part of a forum that celebrates farming women and supports them in learning new skills, making new connections and planting the seeds for growth and development in their businesses.”
Cameron Weeks, Farm Management Consultant at Planfarm, said: “Women are so often underestimated with regards to the role they play in farm businesses so any forum that brings them together as businesswomen is not to be missed. We welcome the chance to be involved in the summit and hope that we can help inspire the women attending to sustain or further develop their key business roles. The forum will feature leading women in WA agriculture in attendance and, as business advisers, we are looking forward to the event a great deal.”
“RSM have chosen to be a part of INSPIRE again in 2018 following their involvement in the successful INSPIRE 2016,” said Jo Gilbert, director of RSM Australia Pty Ltd. “RSM was established in Western Australia over 95 years ago and in that time we have seen the traditional roles of women in farming businesses change substantially. Women in today’s farming businesses embrace technology and realise the power of connectivity – both with their peers and their advisors. Through our large network of 30 offices across Australia we aim to keep up with the changes as they occur in business and use this knowledge to help our clients confront their challenges head on.”
Please contact:
Partners in Grain WA
Chair
Bronwyn Fox bronwynfox@westnet.com.au; 0427447412
INSPIRE Coordinator
Erin Green
inspire@pingwa.org.au; 0429108936
Perth Media
Cate Rocchi
cate@perthmedia.com.au; 0428431699
ABOUT PARTNERS IN GRAIN WA
Through the opportunities offered, PinG WA hopes to strengthen farm businesses and generate innovation within the agricultural industry.
For more information go to https://pingwa.org.au/
or Like Facebook Partners in Grain WA or follow twitter PinG WA.
Partners in Grain WA (PinG WA) is a not-for-profit organisation that provides locally relevant, personalised training for Western Australian broadacre farmers. As a state based organisation PinG WA has an alliance with similar entities covering NSW, QLD, Vic/Tas and SA. Each state entity operates according to its growers needs.
In WA, the Coordinator and volunteer Board work to facilitate professional development where and when it’s required. This involves coordinating relevant events and opportunities that provide targeted training specific to farm businesses.
As PinG WA is not a commercial organisation, it does not compete with services that are already available. Its role is to provide services and opportunities that are not being delivered or are not readily accessible in rural WA.
According to the Department of Agriculture and Food, wheat is the major grain crop in WA, making up 70 per cent of total annual cereal production and generating around $A2 billion for the state economy each year. Wheat production occurs across the WA Wheatbelt on 4000, mostly, family-run farms ranging in size from 1000 to 15,000 hectares. WA generates 8-10 million tonnes of wheat per annum which is 50% of Australia’s total annual wheat production.
Blogs, linked to your company website, educate and connect your customers to your products and services.
Did you expect to have written way more blogs in 2017, than you actually did. Maybe time to admit defeat, and hire an expert to do the job. Our writers are all former reporters and produce excellent written content.
For those booking prior to 31/1/18, there is a special 3-month trial offer available, with a PR option, if required.
Hurry now, this offer is strictly limited.
For a sneak peak at the high-quality, consistent news blogs our team produces, go to Rockcliffe Winery.
Contact Cate Rocchi, cate@perthmedia.com.au
Perth Media CEO Cate Rocchi, who is also the voluntary chair of not-for-profit Linkwest, talks about how community resource and neighbourhood centres are supporting WA Minister for the Prevention of Family and Domestic Violence's recent domestic violence initiative. Here is the podcast.
https://www.mediastatements.wa.gov.au/Pages/McGowan/2017/11/16-days-of-action-to-stop-violence-against-women.aspx
https://www.linkwest.asn.au/
