There are so many reasons why PR organises events, along side marketing teams. For starters, it creates original content, generates momentum, builds relationships and inspires journalists to learn and write stories about your organisation.
Hosting events is one of the many ways Perth Media attracts media attention for your company. This is a slide which is part of an education presentation to Quorum in Perth on Tuesday morning. Explaining why PR is important. - Cate Rocchi
