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Perth Media consultant Torrance Mendez, a seasoned professional and one-time news reporter, this week begins a new Adapters podcast series, interviewing small businesses and organisations about their history, products, dreams and innovations.
He will be working this afternoon from our partner recording studio at a Vic Park location.
The first guest is Jackstar Bookkeeping’s Jackie Roufail!
Perth Media public relations firm is increasing collaborations with Australian film makers to tell corporate clients' stories.
Bristow has been a highlight. Working with Courtney Waller Productions, dramatic footage depicted a rescue by helicopter at sea. The resulting film was used as a tool to pitch for business.
“We told the story of the people behind Bristow, their striving for excellence and how that drove them to perform daring rescues safely,” Rocchi said.
"The work is indicative of how our small public relations company has evolved into a multi-media firm. We work closely with film makers to ensure the right footage is shot and films are scripted and edited carefully to include correct messages, crucial facts and other important material. Our clients are typically extremely busy, and don't have media experience, we are stepping into film production because films are extremely effective at connecting with audiences. For businesses, that means good films are winning new contracts and investors."
Torrance Mendez, Perth Media’s creative digital consultant, has written several scripts.
At the height of the bitcoin frenzy, he wrote a script to launch the newly formed International Council for the Virtual Economy which was agitating for a regulatory body for virtual currencies.
“Fortunes were being made overnight but there was genuine concern that virtual currencies posed unacceptable risk that included money laundering,” Mendez recalled.
The narrative had to support the currencies because they created wealth, and cautiously introduce the benefits of a regulatory body. The video was launched in Dubai.
Bernard Shaw, director of Perth-based Red Empire Media production company, hired an American narrator and shot a fast-paced film.
“Our clients gave us great feedback on Perth Media being able to grasp the sometimes difficult and unusual concepts,” Shaw said. “This was particularly so when writing a script for the International Council for the Virtual Economy, which needed a strong understanding of the banking industry.”
Companies generally want videos to promote a product or service or to raise money for projects.
Another WA firm Callidus wanted to promote its unique services, customer focus and high engineering skills, once again Perth Media's script writing came to the party, working with Courtney Waller Productions.
This column is part of the Adapters series produced by Perth Media. It profiles Perth Media news, small business and not-for-profit clients, exclusively.
Anyone heard of bitcoin?
Perth Media has collaborated with Red Empire Media on an amazing script for the newly-created International Council for the Virtual Economy (ICVE) film shown in Dubai.
The International Council for Virtual Economy intends to facilitate the exchange of value between purchasers and sellers using virtual currencies that leverage blockchain technologies.
http://www.redempiremedia.com.au/portfolio-item/icve/
Big thank you to Perth Media writer Torrance Mendez, for a superb job.
- Perth Media CEO Cate Rocchi
From left: Perth Media Creative & Digital consultant Andal Shreedaran, transcription expert Janine Precious Taylor, our bookkeeper Jackie Roufail, and Red Head Communications cultural awareness expert Tanya Finnie who was a special guest.
Really great day yesterday at the annual Perth Media Valued Contractors' Seminar. Here is a picture of the best looking of those who attended! Perth Media Creative consultant Andal Shreedaran presented on the Future of Content Research, transcription expert Janine Taylor shared some of her international projects, our bookkeeper Jackie Roufail, of Jackstar Bookkeeping, had some great work-life stories and Red Head Communications cultural awareness expert Tanya Finnie was an excellent special guest. Thanks also to business coach and film producer Josh Horneman, supporter Patrick Horneman (Media Super), film maker Courtney Waller, graphic design student Nic Van Straalen, student Jack Jones, editor Torrance Mendez, and Matt Seeds, of Inspired IT. Thanks for taking the time on a busy Monday. Perth Media appreciates all of you, your work is first class, and impact substantial.
- Cate Rocchi
